{"title":"Flours\/Aata","description":"","products":[{"product_id":"rasarth-bajara-atta","title":"Organic Bajra Flour","description":"\u003cp\u003eBajra (pearl millet) has been a staple of Indian diets for thousands of years — and for good reason. It's one of the most nutrient-dense grains available, especially rich in iron, magnesium, and fibre. Our Bajra Flour is stone-ground from certified organic pearl millet, retaining all the goodness of the whole grain. Slightly earthy in flavour, deeply warming in effect — this is real food for real nutrition.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":46667471192230,"sku":null,"price":71.25,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Bajra-Flour.jpg?v=1779692275"},{"product_id":"rasarth-besan-atta","title":"Organic Besan Atta","description":"\u003cp\u003eBesan is ground from whole, unpolished desi chana (not the larger kabuli chickpea) — which gives it a deeper flavour, richer colour, and significantly higher protein content. Stone-ground in small batches to preserve natural oils and nutrients, it's finer in texture and far more flavourful than commercial versions. Zero additives, zero bleaching — just pure, honest chickpea flour.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":46667471093926,"sku":null,"price":118.75,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Besan-Flour.jpg?v=1779692307"},{"product_id":"rasarth-jowar-atta","title":"Organic Jowar Atta","description":"\u003cp\u003eJowar (sorghum) is one of India's oldest cultivated grains gluten-free, high in plant protein, and naturally lower on the glycaemic index than wheat. Our Organic Jowar Flour is stone-ground from certified organic white sorghum, giving it a mild, slightly sweet flavour that works beautifully in rotis and flatbreads. An excellent daily alternative for those managing gluten sensitivity or blood sugar.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":46667471028390,"sku":null,"price":76.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Jowar-Flour.jpg?v=1779692823"},{"product_id":"rasarth-ragi-atta","title":"Organic Ragi Atta","description":"\u003cp class=\"MsoNormal\"\u003eRagi (finger millet) is a nutritional powerhouse and one of the best sources of plant-based calcium available — making it especially valuable for growing children, the elderly, and anyone looking to strengthen their bones naturally. Our Organic Ragi Flour is stone-ground from certified organic finger millet, retaining its full mineral profile and characteristic earthy-sweet flavour. A staple in South Indian households for generations, and now making its way into kitchens across the country.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":46667470995622,"sku":null,"price":90.25,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Ragi-Flour.jpg?v=1779692984"},{"product_id":"organic-khapli-atta","title":"Organic Khapli atta","description":"\u003cp\u003eKhapli (emmer wheat) is one of the oldest forms of wheat grown in India, lower in gluten content than modern wheat, higher in fibre and protein, and much gentler on the digestive system. Khapli Atta is stone-ground from certified organic emmer wheat, giving you a slightly dense, nutty roti that's packed with more nutrition than any refined or modern wheat flour. Ideal for those who love wheat but find commercial atta hard to digest.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"908 g","offer_id":56484457250982,"sku":null,"price":284.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Khapli-Atta.jpg?v=1779677199"},{"product_id":"organic-dalia-cracked-wheat","title":"Organic Dalia\/ Cracked Wheat","description":"\u003cp\u003eDalia (broken wheat) is one of India's most underrated superfoods — high in fibre, low on the glycaemic index, filling without being heavy, and incredibly versatile. Rasarth's Organic Dalia is made from certified organic whole wheat that is simply cracked — no refining, no polishing, no additives. It cooks quickly, absorbs flavour beautifully, and gives you a meal that sustains your energy for hours. The breakfast your body actually wants.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":56485072273574,"sku":null,"price":66.5,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Wheat-Dalia.jpg?v=1779676923"},{"product_id":"organic-suji","title":"Organic Suji","description":"\u003cp\u003eCommercial suji is almost always refined — stripped of wheat germ and bran to extend shelf life and improve appearance. Rasarth's Organic Suji is milled from certified organic durum wheat with minimal processing, retaining more natural texture, nutrients, and the slightly earthy sweetness that makes real semolina so satisfying. Whether you're making halwa, upma, or idli, the difference in flavour is immediate.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":56485101437094,"sku":null,"price":71.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Suji.jpg?v=1779676879"},{"product_id":"organic-poha-flattened-rice","title":"Organic Poha\/ Flattened Rice","description":"\u003cp\u003ePoha is one of India's most beloved breakfast staples — and one of its most nutritious. Made from rice that is parboiled and then flattened, poha is easy to digest, naturally light, and surprisingly high in iron. Rasarth's Organic Poha is made from certified organic rice using a clean, minimal process — no bleaching, no artificial whitening, no additives. Just the clean, slightly nutty flavour of real flattened rice.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":56485107794086,"sku":null,"price":85.5,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page_Poha.jpg?v=1779676843"},{"product_id":"organic-jaggery-powder","title":"Organic Jaggery Powder","description":"\u003cp\u003eJaggery is not a health trend — it's the traditional sweetener that India used long before refined sugar arrived. Unlike white sugar (which is stripped of all nutrients during refining), our Organic Jaggery Powder retains the natural minerals present in sugarcane juice — iron, potassium, calcium, and magnesium. Our Organic Jaggery Powder is made from certified organic sugarcane, sun-dried and ground without any chemical treatment. Rich, complex, and caramel-sweet — infinitely better than the white alternative.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"500 g","offer_id":56485108121766,"sku":null,"price":85.5,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/NewJaggeryPowder1.png?v=1779180973"},{"product_id":"organic-moringa-powder","title":"Organic Moringa powder","description":"\u003cp\u003eMoringa (drumstick leaf) has been called the miracle tree — and the science backs it up. It contains more calcium than milk, more iron than spinach, more Vitamin C than oranges, and a complete amino acid profile rare in any plant. Rasarth's Moringa Powder is made from certified organic Moringa oleifera leaves, shade-dried at low temperatures to protect heat-sensitive nutrients, and finely milled for maximum absorption. Add it to anything — it has a mild, slightly earthy flavour that blends easily without overpowering.\u003c\/p\u003e","brand":"Rasarth","offers":[{"title":"100 g","offer_id":56485109694630,"sku":null,"price":285.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/files\/New-Category-Page-Banner_Moringa-Powder.jpg?v=1779775021"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/4424\/5414\/collections\/Rasarth_Landing_Page_Hero_Image5-01.jpg?v=1759737711","url":"https:\/\/checkout.rasarth.com\/collections\/flours-aata.oembed","provider":"Rasarth","version":"1.0","type":"link"}